Sunday, 13 December 2015

Status/Symbols in 21st Century photos

Looking at modern adverts, it's hard to find one that shows just wealth. I have previously spoken about Beyonce and her Queen B advert for her tour (in another recent blog). When I looked I was either given Beyonce or Katy Perry. 
So for this blog I decided it was Katy Perry's time to shine.



As you can see she's advertising her latest perfume and you can instantly see she has a lot of power and authority from the way she is sitting on her thrown. In my a previous blog I spoke about colours being a big thing when suggesting someone has wealth. The colour red was one of the colours that suggested that and Katy is wearing all red. Even her perfume bottle is red/gold. If you actually look at the picture, there isn't really much going on. You have a room with a chair and a person holding a sceptre. But the way the chair and Katy is placed, they are letting you instantly assume she has control of whatever the situation is. 

Reflecting the lesson; I've enjoyed being to unpick the meaning behind photographs and portraits. I've learnt it doesn't take much for us as an audience to understand photos in adverts. Even with the Katy Perry perfume advert, you piece what information you are given and place it together.

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